Erectonin
Elevated Performance
Challenge
Goal
SOLUTION
Elevated Performance with Erectonin One: A Triumph in Affiliate Marketing
In an industry dominated by hefty CPAs and cutthroat competition, Erectonin One faced the daunting task of creating a high-converting offer, targeting solely affiliate traffic. To stand out and remain profitable, it was paramount that not only the offer but also the product, marketing, and customer support were top-notch. Our objective was clear: ensuring repeat orders from the same clients to amplify the Lifetime Value (LTV).
The ambitious goal set for Erectonin One was to achieve $1 million in profitable revenue without spending a dime on paid advertisements. The plan was solely to harness the power of affiliate marketing campaigns.
Solution:
Our approach was systematic and multi-pronged:
MID Management: Knowing the volume of revenue we intended to generate, we strategically bulked up on Merchant IDs (MIDs) and fine-tuned the system to ensure a high approval transaction rate.
Custom Funnels: Parallel to MID optimization, we embarked on the creation of tailor-made funnels. Developed using PHP Laravel, HTML, and select CMS platforms, these funnels were uniquely suited to our needs.
Retargeting Campaigns: To bolster our marketing efforts, we launched aggressive email and SMS retargeting campaigns, ensuring we remain at the forefront of our potential clients’ minds.
Call Center & Customer Support: Recognizing the role of post-purchase support in LTV enhancement, a call center was established. We also onboarded and intensively trained customer support agents to handle client queries and concerns.
Market Analysis: Before diving into solution implementation, a comprehensive market analysis was carried out. This allowed us to pinpoint the strengths and weaknesses of competitors, giving us a competitive edge.
Affiliate Marketing Materials: To attract and onboard affiliates, we crafted an extensive range of creatives and other essential materials. This ensured affiliates had everything they needed to effectively promote Erectonin One.
Affiliate Partnerships: With everything in place, we engaged and signed on numerous affiliates to run our offer. The result? Record-breaking sales figures.
Outcome:
Erectonin One not only met the $1 million/mo revenue goal but did so while maintaining profitability. This success wasn’t a one-off. We’ve since replicated this strategy across various offers and brands, generating impressive revenues and setting new industry benchmarks.
